Solutions
Our creative and technology solutions deliver superior performance for advertisers and publishers by scaling personalized, engaging ads across digital platforms while respecting the consumer journey.
Discover how a leading sports and lifestyle brand boosted brand perception for their latest sneaker launch using our innovative Flipbook High Impact Display formats.
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Our advanced creative technology turns standard creative assets into engaging, high-performance ads, optimized in real-time to resonate across web, CTV, and retail media.
See how a popular chocolate brand leveraged Split Screen, an In-Show ad format, to elevate awareness and perception amongst their target CTV audiences.
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Discover the latest in TripleLift’s research, thought leadership, and media mentions.
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Explore proprietary research conducted to uncover how prepared marketers are to tackle the challenges associated with addressability in a new age of data.
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We are TripleLift, a technology company rooted at the intersection of creative, media, and data. Working with advertisers, publishers, and consumers, we drive meaningful engagement and measurable impact.
Learn more about our recent executive additions: Marjorie Ajero, Chief Human Resources Officer, and Meredith Brace, Chief Marketing Officer.
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Authored by: Alyssa Budke, Field Marketing Manager In today’s rapidly evolving digital landscape, the importance of Diversity, Equity, and Inclusion (DE&I) in advertising can easily be overlooked....
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TTD’s announcement of the SP500+ and release of the top 100 publishers aims to set standards for what defines premium in a programmatic world. It offers tenants that are essential to consider but...
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Authored by: Jordan Grossman, Manager, Field Marketing By next year, advertisers will fall into two distinct categories: those prepared for cookie deprecation and those who are not. The prepared...
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By next year, advertisers will fall into two distinct categories: those prepared for cookie deprecation and those who are not. The prepared advertisers —leveraging contextual advertising...
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Authored by: Alyssa Budke, Field Marketing Manager Did you miss out on the latest buzz at AdExchanger’s Programmatic I/O last week? Don’t worry, we’re here to fill you in. The three-day conference...
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Today, TripleLift is excited to unveil Adaptive Commerce Solutions, a new suite of products tailored for retail and commerce buyers. This new suite is being introduced as TripleLift becomes the...
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Authored by: Alana Schept, Senior Field Marketing Manager Last week the 2024 IAB NewFronts showcased the latest trends, innovations, and opportunities in digital media and advertising, bringing...
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Authored by: Alyssa Budke, Field Marketing Manager Welcome to Voice of the Publisher, powered by TripleLift. Every month we invite one of our publisher partners to provide a deep dive into their...
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Authored by: Miranda Dennis, Associate Director, Product Marketing First-party data has become the most indispensable asset in digital advertising. And everyone wants a piece of it. Advertisers...
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Authored by: Grant Nelson, Senior Product Manager I use my GPS when I go anywhere, even if I’ve been there a million times. I trust it because it’s always been accurate. But what if my GPS was...
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Authored by: Airey Baringer, VP, Product Management In the last installment of our retail media blog series, we explored the creative challenges and opportunities in this growing ecosystem. In...
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Welcome to Voice of the Publisher, powered by TripleLift. Every month we invite one of our publisher partners to provide a deep dive into their inventory and share their expertise and unique POV...
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As a premium environment, CTV often commands a premium cost. But with that cost comes expectations from advertisers around inventory, performance, and efficiency. As streaming evolves,...
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Authored by: James Oyedele, Senior Product Manager In last month’s feature from our retail media blog series, we explored the challenges and opportunities we see in today’s retail space,...
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At TripleLift, economic inclusion in media matters. Elevating digital advertising across every screen means uplifting minority-owned publishers with unique perspectives and helping them monetize...
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Authored by: Annie Vines, Senior Director, Business Development In the first installment of our retail media blog series, we introduced off-site advertising, a growing trend in the space. Brands...
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Welcome to Voice of the Publisher, powered by TripleLift. Every month we invite one of our publisher partners to provide a deep dive into their inventory and share their expertise and unique POV...
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Authored by: Caroline Gosnear, Product Marketing Manager Retail media has become a hot topic in the digital world. But what exactly is it? It’s an umbrella term that describes advertising directly...
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The holiday season has arrived, bringing the enchantment of sparkling lights, festive decorations, and a deluge of holiday-themed commercials. Q4 is the peak season for consumer spending. And it’s...
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Authored by: Neil Smith, VP of CTV Revenue In advertising, staying ahead of the game requires adaptability, agility, and a keen understanding of where your target audience spends their time. With...
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