Travel Company Drives Increased CTR and Brand Awareness with TripleLift Audiences
A travel tech company aimed to drive awareness, targeting premium travelers with seamless ads, achieving a +20% click-through rate.
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A travel tech company aimed to drive awareness, targeting premium travelers with seamless ads, achieving a +20% click-through rate.
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An international amusement was seeking to improve its target audience reach for families by leveraging TripleLift Audiences.
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This report explores how impact and attention measurement can complement traditional metrics, and highlights key trends that will shape the future of campaign measurement.
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A multinational CPG brand, specialized in frozen packaged foods, was looking for new high impact formats to drive consideration tactics. They partnered with TripleLift to run Vertical Video.
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Learn how global marketers are adapting to the ever-changing addressability shift in programmatic advertising.
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In partnership with MediaScience, we conducted extensive research to quantify the performance of our High Impact CTV formats.
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As viewers turn to ad-supported streaming services, are there still opportunities to elevate consumer experience in CTV advertising?
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This data-packed snapshot, presented by TripleLift, together with EMARKETER, includes infographics that bring TripleLift proprietary research to life and outlines major trends in CTV advertising.
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Learn how Freestar, a major partner of TripleLift, accelerated revenue growth for its publishers leveraging TripleLift Audiences
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A national grocery chain used TripleLift's Vertical Video format to repurpose their social assets and extend scale while meeting their campaign goals.
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TripleLift drives awareness for luxury car brand promoting their pre owned pricing options by utilizing :15s instream video formatting.
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The future of advertising lies at the intersection of the two fastest-growing channels – connected TV (CTV) and retail media.
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TripleLift partnered with MediaScience to measure the program impact of Enhanced Spots. Explore the results.
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Andrew King, VP of Product at TripleLift, highlights the role programmatic advertising plays in maximizing audience attention in streaming environments and describes the success of recent campaigns.
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Developing impactful creative is essential in order to see success with native ads. Click here for our best practices for native ad creative!
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SSPs are the key to unlocking billions of untapped CTV impressions buyers need to maximize their campaigns and minimize waste.
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TripleLift elevates brand metrics- awareness, brand favorability, purchase intent- through a combination of High Impact CTV formats.
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Explore the results of our Global Innovation Readiness survey.
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Explore the findings from our report dedicated to improving investment in diverse-owned media.
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TripleLift drives awareness of popular kids snack brand's new product line as they continue expanding their market reach.
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