Wherever you are in your holiday campaign planning journey, TripleLift is here to help you serve up the ultimate campaign. We know that finding the right recipe for your holiday campaign can be...
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High Clickthrough Rate (CTR) as a KPI has evolved since the early days of search and programmatic. As DSPs presented more and more sophisticated tooling and algorithms, buyers had more freedom to...
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The ad tech innovator taps The Trade Desk’s Henry Shelley to lead APAC region SINGAPORE, August 5, 2021 — TripleLift, one of the fastest-growing ad tech companies in the world, today announced an...
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There has been no greater shift in video than what has transpired over the course of the past year. The lines between television and digital video have blurred and consumption has exploded. In...
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Expanded partnership also includes integration with TripleLift’s In-Stream and Display inventory TripleLift, one of the fastest growing ad tech companies in the world, and TuneIn, the leading live...
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Jaison Zachariah appointed to TripleLift’s Executive Leadership team; Dan Goldin promoted to Chief Architect TripleLift, one of the fastest-growing ad tech companies in the world, today announced...
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Authored by: Jordan Bitterman, CMO, TripleLift It’s no secret that the pandemic has catapulted the video habits of consumers years into the future. Brands are now at a crossroads: recognize and...
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Effort Directs Programmatic Ad Dollars To Black, Latinx, AAPI and LGBTQ+ Owned Companies TripleLift, one of the fastest-growing ad tech companies in the world, and GroupM, the world’s largest...
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When we first launched our native programmatic product back in 2014, digital publishing was experiencing unprecedented challenges. Facebook, Google, and other digital platforms had evolved into...
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Welcome to Pride Month at TripleLift! Since the Stonewall riot in 1969 and the first pride march a year later, the month of June has been a time for LGBTQIA+ people and our allies to celebrate the...
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Advancing equality one impression at a time In 2020, the social justice crisis peaked in the United States with the death of George Floyd. TripleLift, like many companies at the time, knew that...
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Integration offers publishers ad podding automation to maximize yield TripleLift, a top three programmatic video supply company, and Publica, the leading Connected TV ad server, today announced an...
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Authored by: Jocelyn Lo, Associate Marketing Director & Asian Employee Resource Group, TADA Lead May is Asian Heritage Month. While it should be a time for remembering and celebrating Asian...
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This article was updated on February 3, 2023. The incredible evolution of digital video has been written and worried about for over a decade now. Advertisers want to know where viewers get their...
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New direct integration gives Adform advertisers more efficient and effective access to custom ad formats at a global scale The newly launched direct integration with TripleLift, one of the world’s...
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New direct integration gives Adform advertisers more efficient and effective access to custom ad formats at a global scale The newly launched direct integration with TripleLift, one of the world’s...
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