Andrew King on Maximizing Attention in Streaming Environments | Beet.TV at POSSIBLE

Andrew King, VP of Product at TripleLift, highlights the role programmatic advertising plays in maximizing audience attention in streaming environments and describes the success of recent campaigns. ---- TripleLift is an ad tech company specializing in programmatic advertising and technology that optimizes the connection between publishers and advertisers. Additionally, TripleLift provides advertising solutions across multiple formats, including display, video, and connected TV, leveraging proprietary computer vision technology to ensure that ads are contextually relevant and visually appealing. --- Helpful Links Homepage: https://triplelift.com CTV Resources: https://resources.triplelift.com/ctv