TripleLift Announces Leadership Changes
Dave Clark announces decision to step down as TripleLift CEOTripleLift details formation of new Office of the CEO TripleLift, the ad tech platform elevating digital advertising across every...
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TripleLift Releases Industry’s First Test Results of 3rd Party Cookie Replacement Solution
Results: 33% Improved CPCs for Advertisers and 26% Improved CPMs for Publishers 1st Party Data Outperforms Both Cookie and Non-Cookie Buys TripleLift, the ad tech platform elevating digital...
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TripleLift Announces New Audience Targeting Solution Powered By First Party Data
TripleLift, the ad tech platform elevating digital advertising across every screen, today announced the release of a new targeting solution effective in cookie-constrained environments for both...
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Amazon Ads Veteran Ed Dinichert to Join TripleLift as Chief Revenue Officer
Leads 200+ person global team, oversees customer success, and directs burgeoning commerce media offering Ad industry veteran Ed Dinichert is joining TripleLift, the digital media platform on a...
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The Super Bowl is a Lesson in Impactful Video Advertising During Uncertain Times
Authored by: Matt Simon, Sr. Director, U.S. Sales, TripleLift As the dust settles on one of the classic Super Bowl games, it’s not just sports fans that will be taking stock. As one of the biggest...
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In-Show Advertising is the Future of CTV Advertising
Connected TV (CTV) has laid the foundation for a new era in television advertising. 2022 saw a meteoric rise in time spent on the platform, surpassing linear TV viewership. In fact, in Q1 2022,...
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FAST Channels Are On the Rise: Advertisers Take Note
Free ad-supported channels (FAST) are popping up everywhere. But are they a good opportunity for advertisers? Well, with the right information, they certainly can be. With over a thousand FAST...
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ExchangeWire: A Positive Guide to Advertising in the Post-Third-Party Cookie World
This article was originally published on ExchangeWire on August 2nd, 2022Henry Shelley, Managing Director, APAC at TripleLift, outlines four steps advertisers can take to prepare for the...
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TripleLift Gifts for Holiday Advertisers
Advertisers often wonder, “How do we capture the attention of holiday shoppers?” To us, that answer is simple: gifts! Everyone loves a present, right? Especially those perfect gifts. You know, the...
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Pre-Optimized Supply Package for Pharma
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Success Stories
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Premium Formats for Pharma Advertisers
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The Essential Marketplace that Understands Health
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TripleLift Has Acquired 1plusX
The following post was originally an email sent to TripleLift employees earlier this morning. Embrace and Drive Change is a core TripleLift Value. We react to change and embrace it – both at a...
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Privacy & Identity: Why It Matters Blog
All the latest news and analysis covering the changing P&I landscape. Updated regularly by the subject leaders at TripleLift.
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TEST EMBED
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TripleLift and Publica Expand Partnership to Bring CTV Publishers Enhanced Monetization Opportunities
Integration offers publishers ad podding automation to maximize yield TripleLift, a top three programmatic video supply company, and Publica, the leading Connected TV ad server, today announced an...
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Tips & Tricks
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Product Feature
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Product Innovation
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