Youtube - CTV Insights

This Stream includes all Videos from our CTV Insights Youtube playlist

7 months ago
A Decade of Creative Innovation: Driving Results on CTV

In partnership with MediaScience, we conducted extensive research to quantify the performance of our High Impact CTV formats.

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9 months ago
Unlocking Connected TV Advertising Innovation: Shifting Investment from Experimental to Core

On the Beet.TV stage at Cannes Lions 2024, TripleLift's Andrew King, VP of Product, joined industry experts for an illuminating fireside chat and panel discussion.

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10 months ago
Annie Vines Discusses the Intersection of Retail Media and CTV

The future of advertising lies at the intersection of the two fastest-growing channels – connected TV (CTV) and retail media.

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11 months ago
Debunking Misconceptions About Buying CTV Through SSPs | TripleLift

SSPs are the key to unlocking billions of untapped CTV impressions buyers need to maximize their campaigns and minimize waste.

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Andrew King on Maximizing Attention in Streaming Environments | Beet.TV at POSSIBLE

Andrew King, VP of Product at TripleLift, highlights the role programmatic advertising plays in maximizing audience attention in streaming environments and describes the success of recent campaigns.

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12 months ago
A New Way to Advertise in CTV, Powered by TripleLift | IAB NewFronts 2024

In the ever-changing world of advertising, innovation reigns supreme. Explore the latest in new CTV advertising solutions in this insightful panel from the IAB NewFronts.

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about 1 year ago
A New Way to Advertise in CTV

Extend your programmatic video efforts and achieve CTV campaign success. Try our non-disruptive solutions like the NEW CTV ads powered by TripleLift’s creative technology.

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CTV Myth Busters: Real or Not Real

There is a lot of uncertainty when it comes to buying in CTV. Let us breakdown CTV myths when it comes to running efficient campaigns.

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