DIRECTV offers the best of live TV and on-demand content on
multiple devices, delivering a premium ad experience across
70+ cable networks including entertainment, news and live
sports.
With more than 36 in-market regional sports networks, DIRECTV
is the leader in live sports. Whatever your passion, DIRECTV has
got your game, giving you local, regional, and national coverage
to satisfy your sports cravings!
Reach Sports Fans Where
They're Watching with
$34
CPM Floor
$33
CPM Floor
$33
CPM Floor
$31
CPM Floor
$31
CPM Floor
67%
Male
90%
HHI of $50K+
81%
Own a Home
33%
Female
DIRECTV Total Live Sports
Audience Profile
42%
Have Children
+57%
Monday Night Football
streamed by DIRECTV viewers vs.
non-DTV viewers (A18-49)
Did you know?
47%
of DIRECTV viewers spend at least
half of their time watching sports
73%
HHI of $75K+
58%
HHI of $100K+
60%
Have a College Degree