New Contextual
Targeting Levers
Increased
Transparency & Scale
Greater
Control
TripleLift aggregates inventory
directly from publishers, giving
you more information into your
buy and therefore a chance to
extend to even more viewers
Contextual targeting through
an SSP enables brands to align
their ads with the best suited
content and audiences
depending on campaign goals
Beneficial contextual components
like genre and language are not
yet available to target in DSPs
Why Target Live Sports with an SSP?
