DIRECTV offers the best of live TV and on-demand content on multiple
devices, delivering a premium ad experience across 70+ cable
networks including entertainment, news and live sports.
With more than 36 in-market regional sports networks, DIRECTV is the
leader in live sports. Whatever your passion, DIRECTV has got your
game, giving you local, regional, and national coverage to satisfy your
sports cravings!
Reach Sports Fans Where They're
Watching with DIRECTV
$34
CPM Floor
$33
CPM Floor
$33
CPM Floor
$31
CPM Floor
$31
CPM Floor
67%
Male
90%
HHI of $50K+
81%
Own a Home
33%
Female
DIRECTV Total Live Sports
Audience Profile
42%
Have Children
+57%
Monday Night Football
streamed by DIRECTV viewers vs.
non-DTV viewers (A18-49)
Did you know?
47%
of DIRECTV viewers spend at least half
of their time watching sports
73%
HHI of $75K+
58%
HHI of $100K+
60%
Have a College Degree
