11 months ago The Current State of the CTV Buyer TripleLift conducted a survey of 408 CTV buyers in the US across key buying teams with questions related to CTV buying behaviors, requirements & perceptions. Explore the report for our findings! READ DOCUMENT
CTV Spots for Advertisers With the convergence of linear and digital, marketers need new ways to reach audiences. TripleLift's CTV Spots offers incremental value with quality inventory, smart targeting, and proven performance. READ ARTICLE
CTV Spots Deals Lookbook for Advertisers A library of customized CTV deals provides a one-stop-shop for all your campaign goals and targeting needs, maximizing scale and performance. READ ARTICLE
Publisher List for CTV Spots by Inventory Category & Vertical Browse the publishers and streaming services available for CTV Spots through TripleLift across a variety of popular inventory categories and verticals. VIEW LIST
about 1 year ago Live Sports with TripleLift CTV Spots One Sheet TripleLift is committed to offering advertisers direct CTV ad buying across TV’s most highly viewed sports programming and is proud to partner with the industry’s top sports streaming platforms. READ DOCUMENT
about 1 year ago Live Sports with TripleLift CTV Spots TripleLift is proud to partner with the industry's top sports streaming platforms and is committed to offering advertisers direct video ad buying across TV's most highly viewed sports content. READ DOCUMENT
about 1 year ago Holiday Deals for CTV Spots TripleLift has aggregated a combination of CTV contextual signals into two holiday-focused deals that are easy to buy and allow your brand to stand out this holiday season. READ DOCUMENT
about 2 years ago TripleLift CTV Inventory Guide Understand the use cases and benefits of targeting in CTV, as well as the unique capabilities and targeting options that make TripleLift the SSP to help curate custom deals. READ DOCUMENT
over 1 year ago Contextual Targeting in CTV TripleLift is leading the way to solving the lack of standardization across the industry by offering advertisers the most robust set of targeting levers to help advertisers exceed their campaign goals READ DOCUMENT
about 2 years ago Genre Targeting for CTV Spots Genre targeting is an additional lever advertisers can pull on their TripleLift CTV Spots campaigns to increase transparency into where their ads are running. READ DOCUMENT
over 1 year ago Samsung Ads Publisher Feature for CTV Spots With Samsung Ads, viewers can choose from 200+ live TV channels, and 1000s of movies and shows on demand, all for free. READ PUBLISHER FEATURE
over 1 year ago DIRECTV Publisher Feature & Live Events Calendar for CTV Spots DIRECTV STREAM offers the best of live TV and on-demand content on multiple devices — and delivers a premium ad experience across 70+ cable networks including live sports, entertainment, and news. READ PUBLISHER FEATURE
over 1 year ago Univision Publisher Feature for CTV Spots TripleLift is excited to be working with Univision to bring premium content to buyers in impactful CTV environments. READ PUBLISHER FEATURE
over 1 year ago TCL Publisher Feature for CTV Spots TCL is the 2nd largest television manufacturer on the market, and one of the fastest-growing brands in the TV industry. TCL offers FAST channels covering movies, TV series, live channels and more! READ PUBLISHER FEATURE
AMC Publisher Feature for CTV Spots TripleLift is excited to be working with AMC Networks to bring premium entertainment content to buyers in impactful TV environments. READ PUBLISHER FEATURE
about 3 years ago TEGNA Publisher Feature for In-Stream & CTV Spots With 64 television stations in 51 markets from coast to coast, TEGNA informs and engages 75 million adults on-air and across digital platforms every month. READ PUBLISHER FEATURE
over 2 years ago CTV Spots Deals Case Study for Financial Brand Learn how a combination of deals and 1P audiences drives CTV Spot performance! VIEW CASE STUDY
CTV Spots Case Study for Luxury Auto Brand TripleLift added CTV Spot deals to an existing In-Stream plan in order to improve VCR without compromising cost efficiencies, driving performance while maintaining efficiency. VIEW CASE STUDY