Best Practices Guides

Being Bold in 2023: a Fashion Brand's Playbook

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TIP 2.5x Favorability Accelerator Consideration Branded Video Inspire shoppers with Branded Video! Use the custom headline and caption fields to give shoppers more context and use cases for your products while watching the video. ] Our In - Feed video formats set brands apart by driving 9x purchase intent, 2x more engagement, and 10x time spent. CTV Spots Win over undecided shoppers by leveraging CTV Spots. CTV Spots offer 15 - 30 uninterrupted seconds to show off your brand's value drivers and differentiators. Our In - Break video formats drive consideration through +10% brand consideration, +12% positive perception, and 4.4x brand favorability lift. 17

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