Best Practices Guides

Being Bold in 2023: a Fashion Brand's Playbook

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Native Cinemagraph Show shoppers how to style their fashion pieces for any occasion by activating Native Cinemagraph . The slight movement of the ad will engage shoppers who are seeking inspiration. We recommend leveraging Native Cinemagraph to drive reach and awareness. The subtle movement captures attention and draws shoppers in to learn more. ] When you choose formats that compliment certain phases of the shopping journey, you'll tell a more relevant story and more easily hit your KPIs. Here are our recommendations for the Fashion shopping journey. Create a Seamless Shopping Experience with TripleLift Awareness Consideration Purchase Loyalty Awareness 16

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