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TL_why_branded_video_onesheet

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Why Branded Video Should Be Part of Your Video Strategy Share your brand's story with Branded Video. With strong performance, robust scale, and seamless activation, Branded Video is the perfect format to add to your brand's current video strategy. Create Context. Drive Performance. TripleLift's Branded Video matches the unique look and feel of each publisher, creating a non - interruptive, viewable video experience. Add customized headlines and copy for additional branding elements that earn audience attention. Performance benchmarks: Leverage TripleLift's Curated Deals for Maximum Efficiency 74 % VCR $6 - $8 CPM +38 % Higher Brand Recall 4x Time Spent Curated Deals make it easy to buy the inventory you're looking for bundled into one deal ID. Source: TripleLift: Millward Brown Brand Lift, Video Format Study 2021 Contact your TripleLift Partner for more information. HiVIEW HiVIEW delivers 70%+ viewability , enabling buyers to take control of exposure through the most visible impressions in programmatic media. HiVCR HiVCR delivers 70%+ video completion rate , enabling buyers to be confident that video ads and content will be viewed. Exclusive Placements On the hunt for new video inventory? Don't know where your audience is watching? Our Exclusive Branded Video curated deal features exclusive placements for Branded Video , all on a single deal ID. + more!

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