Congratulations!
You have gone through every checklist to take stock of what you have
prepared for and what needs preparing. You have taken a hard look at the
future when others might simply bury their heads in the sand and cross
their fingers. Take a moment to congratulate yourself for staying calm and
doing discovery on what it takes to succeed in a world without 3PCs.
Now you need to develop your own P&I Playbook that addresses the
strategies that will have the most impact on your overall monetization,
including working with leading ID solutions, supporting modern 1P and
contextual buying, solving for privacy sandbox, and unleashing first - party
data.
What you can expect from TripleLift :
❏ Support for ID solutions
❏ Contextual data solutions
❏ Sandbox and other browser solutions
❏ Proprietary technology to dynamically shift data
sources based on matching addressability
❏ Deep, granular understanding of supply sources
❏ Direct, SPO friendly
❏ Scalable and easy to use
❏ Consultative services and guidance
But you don't need to do this alone. Partner with TripleLift and
take the portfolio approach to solving for all your use cases.
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And don't worry; we'll still be offering the same performant and
innovative formats across Native, Display, Branded Content,
Online Video, and CTV that you have come to depend on.
