Get your
head in
the game.
As third - party cookies are deprecated, brands and agencies must
adapt and explore alternative ways to target and measure campaigns.
It's time to break out your battledeck and reevaluate the ad game.
"Future - proofing" your ad strategy doesn't have to be a slog.
Instead, think of it like a strategy game; you want to build the best
possible hand of cards to prepare you for whatever the game throws
at you next. This playbook is your guide for making those decisions.
