Key Takeaways
§ Most respondents were likely to consider purchasing the product after reading the article – with 17% being
"very likely" to consider purchasing!
§ The above results are likely correlated with users spending the most time on the definition section of the
article
17%
49%
26%
5%
3%
Very Likely Somewhat Likely Neutral Somewhat Unlikely Very Unlikely
The next time you purchase [insert brand category], how likely are you to
consider [brand/product]?
Survey Results: Consideration Intent
