50%
27%
8%
4%
9%
1%
1%
Brand or company
Full-service ad agency
Digital agency
Med ia agency
PR agency
Content agency
Social media agency
1%
1%
5%
7%
26%
28%
34%
Creative/Art/Production Director/M anger
Content Director/Manager/Strategist
Head of Business (Chairman, President, CEO, Pa rtner, Owner, Founder)
C-Level (CMO, CFO, CSO, COO, CCO, Other C-Level)
Advertising/Marketing Director Including Brand, Product or Communications, Promotions
Advertising/ma rketing ma nager, Including Bra nd, Product or Communications, Promotions
SVP, VP, G eneral Manager or Managing Director
100%
"Yes, my company has a goal, commitment,
or dedicated budget allocated to working
with diverse - owned digital media partners"
13 yrs.
Avg. Tenure
7.6 / 10
Familiarity with state of industry surrounding
DE&I regarding digital advertising
Marketers in this Report (n=200)
Type of Marketer Job Title
Tactical Strategic
