Research Presentations-PDF

The Current State of the CTV Buyer

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Be Prioritized Gain Transparency Go Beyond Save Time Increase win rates and improve campaign delivery by tapping into an SSPs direct partnerships and premium and mid - market CTV publishers across a variety of niche audiences. Pair CTV ads with advanced, unique and customized programmatic executions that include QR codes and other interactive units to encourage engagement and attention. Target campaigns at the publisher, device, genre or channel level for greater transparency and control over where your ads are running. Leave the heavy lifting up to the SSP when it comes to setting up PMPs with their publisher relationships.

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