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You Call the Shots: Leveraging Native for Pharma

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You Call the Shots: Leveraging Native for Pharma Interested in activating for an upcoming campaign? Reach out to your TripleLift partner to get started today. Native + Display: Proven Performance, Painless Activation of TripleLift's publishers transact on multiple ad formats more time spent on your campaign when spending on Display and Native together (versus D isplay alone) 80 % invalid traffic, 20x lower than industry benchmarks 0.4% 6x + Our Native ads are seen 96% of the time on a website. With curated inventory at the placement level, we can offer more granular optimization and therefore better performance. Easily activate our HiCLICK & HiVIEW deals for Native and Display today! + Leverage our pre - selected inventory for easy activation. We send you a deal ID with your desired inventory ready to use across your existing workflows. You can even repurpose the pre - approved assets you're using today. For Native, use existing banner creatives and simply add a headline, caption, and CTA of your choice to customize even more. Sources: TripleLift eye - tracking studies (n= 201 studies) (Research Team). TripleLift Consumer Perception Survey (n=1013), 2021. Human (Previously WhiteOps ). Taking advantage of TripleLift's Native offering for your Pharma campaign is the turnkey path to meaningful results. From the control allowed by our new Custom Disclosure and Custom CTA features, to the synergy of pairing with Display, TripleLift Native has everything you need to perform in quality environments with ease. Simple & Effective New Features Offer Full Control Headline Custom Disclosure New! Caption Custom CTA New! Consistent Messaging Across Placements and Publishers + Easily customize your disclosure (US only) and CTA to remain static for each render + Our Native ads serve as the perfect canvas — input your desired elements and launch at scale Ease of Activation Control + These new features can be found in your normal campaign set up through your DSP of choice + Tap into TripleLift's creative services team to source creatives or repurpose social assets

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