What is Native?
Native is full - funnel format that impacts KPIs
from brand awareness all the way down to
conversions. TripleLift makes it easy for
advertisers to customize their ad to meet
brand requirements.
This includes delivering disclosures, ensuring
FDA compliance, and driving product sales
through vertical - specific elements.
How does Native
differ from Display?
Native ads are designed to blend
in seamlessly with a website's content and
therefore create an unobtrusive consumer
experience. This is unlike Display where
banners are contrast against a website.
The combination of Native and Display
investment results in 6x more time spent
.1
Is Native difficult
to execute?
No. At TripleLift, we make Native activation
easy and seamless.
In fact, Native is just as easy to implement
as Display and no extra steps are needed
launch a Native campaign. TripleLift also
provides creative support, we can
repurpose your assets for multiple formats.
Is Native only for
long - form content?
No. With TripleLift advertisers can easily
access various Native formats.
You can view all seven of our In - feed
formats here .
Native is Flexible & Turn - key
Frequently Asked Questions
Looking for additional foolproof ways to drive performance?
Source: 1. TripleLift eye - tracking studies (n= 201 studies) (Research Team).
Read The Ultimate Guide to Native Advertising now .
