Product One Sheets

Genre Targeting for CTV Spots

Issue link:

Contents of this Issue


Page 0 of 0

Genre Targeting for CTV Spots What is Genre Targeting? Genre targeting is an additional lever advertisers can pull on their TripleLift CTV Spots campaigns to increase transparency into where their ads are running. Target specific genres within FAST platforms that cover a breadth of content like Pluto TV, Philo, LG Ads, Vizio, Yahoo Media, and more. Genres can be included or excluded based on campaign needs. Top 100 Genres to Maximize Scale q Entertainment q Movie q News q Comedy q Documentary q Reality q Drama q Action q Sports q Thriller q Baseball q Celebrity q Medical Docs q Hispanic q Parenting q Hip Hop q International q Biography q Food & Travel q Food & Drink q Western q Adventure q Sitcom q Science Fiction q Music q Horror q Crime q Lifestyle q Romance q Arts q Law q Outdoors q Reality TV q Holiday Sitcom q Kids & Family q Foreign q Soccer q Sports Talk q Tennis q Myster y q Talk Show q Art q Novelas q Travel q Indie q Home & Garden q Movies q Hispanic/Latinx q Football q Soap Opera q Religion q Style & Fashion q Cuisine q Baseball q Animals q Dark Comedy q Dance q Musical q Humor q Educatio n q Game Show q Political q Cooking q Fantasy q Pets q Weather q Animals q Food q Paranormal q Garden q Collectibles q Basketball q Miniseries q Local News q Docudrama q Competitions q Nature q Health q Animation q Footbal l q Crime Documentary q Gaming q Business & Financial q History q Automotive q Hobbies & Interests q Comedy Drama q Comic book q Anthology q Classic q War q Audience Participation q Home Improvement q Romantic Comedy q Auto Racing q Opinion News q Technology q Auction q Holiday Romance q Travel & Lifestyl e TripleLift offers thousands of genres for advertisers to choose from for their CTV Spots campaigns. These are the top 100 genres we recommend in order to maximize scale: How to Activate Activating genre targeting on a CTV Spots campaign with TripleLift is easy! Reach out to your TripleLift Partner to set - up a Deal ID with genre targeting applied and flight it in your DSP of choice.

Articles in this issue

view archives of Product One Sheets - Genre Targeting for CTV Spots