Split Screen is a bespoke format that scales
back video content during natural, narrative
breaks, capturing audience attention at optimal
moments. TripleLift's proprietary content
analysis tool creates net - new inventory for
brands to activate across an array of shows.
TripleLift is the programmatic partner solving for the shift in audience consumption by offering video
three ways: In - Feed , In - Break , and In - Show . To learn more, reach out to your TripleLift representative.
Reach engaged viewers across performant,
viewable and brand - safe placements
$35
CPM Floor
100
%
Viewable
885M
Monthly CTV Avails
Easy activation with your DSP of choice across TripleLift's exclusive inventory.
Make CTV more than just an awareness play.
Split Screen complements CTV strategies, maximizing engagement and brand recall.
67
%
Increase in Brand Memory
91
%
Brand Recall
43
%
More Positive Perception
When you combine
Spots + Split Screen
For Split Screens Used
in - show
With Audiences
Viewing Split Screen
Split Screen
Go Beyond the Standard Spot
• Click icon to add media
Getting started is easy.
