Issue link: https://resources.triplelift.com/i/1364668
Video for Advertisers Achieve video KPIs across multiple objectives and access unique benefits only found through TripleLift. Easily activate across our video portfolio using existing VAST and VPAID tags. Scale, Safety & Service Ensure scale and safety across deals and the exchange with white glove service to drive results. Performance Premium Audiences Reach incremental audiences wherever they're watching. Access to 56% of the comScore Top 100 online video content properties +27% incremental reach to YouTube audiences, + 9% Facebook Inventory from 2,000+ publishers across 25 verticals Top 3 Programmatic Video Provider 0.4% TripleLift IVT vs 14% Industry Video IVT Industry Leading Services Nimble & Collaborative Teams Placement Level Deal Optimizations Full Funnel Achieve any video KPI with products built for unique objectives at competitive prices. 1 2 3 4 Sources: Incremental Reach: comScore Media Metrix, Dec 2020 Top 3 Programmatic Video Provider: DV360, Feb 2021 Avails Report IVT: Human (formerly WhiteOps), 2019 Bot Baseline Report Buy video ads in the three ways consumers are watching. Format Description Performance In - Feed Branded Video Online video ads that match the look and feel of the publisher page and include headline and copy for additional branding 70% VCR 70% Viewability $0.01 CPCV In - Break In - Stream Online video ads that appear before, during or after content and are targetable by attributes like player size, sound, skippable and more 80% VCR $0.01 CPCV In - Break CTV Spots Connected TV ads that run within professionally produced streaming content across premium apps 96% VCR $0.02 CPCV In - Feed In - Break In - Show For more information, please contact your TripleLift representative.