Placement Insights
P E R F O R M A N C E D E A L S
Feeling the pain of optimizing off domain-level metrics?
TripleLift closes the data gap for buyers looking
for more granular insights to better optimize
campaigns for superior performance.
Our inventory is packaged at the placement
level – where the ad will actually appear – using
one deal ID across thousands of placements.
How This Works
TripleLift's deals are refreshed to reflect
only the most performant placements –
underperforming placements get cut,
without sacrificing domain scale.
Remember:
DSPs optimize on domain-level
metrics, not placement.
TripleLift's
only the
underperforming placements get cut,
Remember:
DSPs optimize on domain
metrics, not placement.
How This Works
60%
Viewability
70% Viewability
30%
Viewability